The trial pass enquiry is the only one where the person has already decided

Five facts, and most clubs publish two

What the trial includes and what it does not. How long it lasts and whether it must be used in one visit. Whether it can be booked for a specific class or only the gym floor. What to bring and whether anything is provided. Whether card details are required to start it. The last one is the question people are most reluctant to ask and most likely to abandon over.

The induction is a condition, not a courtesy

Most clubs will not let someone use the floor unsupervised without an induction, and most trial enquiries do not mention it. Someone who turns up expecting to train and is told they need an induction first has had their trial converted into an appointment they did not plan for, on the one visit that was meant to persuade them.

What must not be answered: whether they should be exercising

A trial enquiry that mentions a heart condition, a pregnancy, a recent operation, a back injury or medication is asking something the club cannot answer from a message. "You will be fine" at ten at night reads as clearance, and the club owns what follows. The correct behaviour is to say that it needs a conversation with a trainer before the first session, and to make booking that easy rather than treating it as an obstacle.

Record who asked, because this is the warmest list a club has

A name, a contact, and which class or time they asked about is a list of people who had already decided. Answering the five facts at eleven at night and leaving that record where the front desk sees it in the morning is the entire mechanism - no booking integration required, and nothing else a club does produces a list this warm.